What is a barcode you may ask.
A barcode is an optical machine readable representation of data, which shows data about the object to which it attaches. Originally barcodes represented data by varying the widths and spacings of parallel lines, and therefore were referred to as linear or one-dimensional (1D). Later they evolved into rectangles, dots, hexagons and other geometric patterns in two dimensions (2D).
So how do barcodes work?
A barcode is simply machine readable language. The bar code is a set of lines and spaces that represents a set of characters. These characters can be alphabetic or numeric depending on the type of bar code used. Below are some individual letters and characters.
Some of the benefits of Bar-coding
• Represent unique identity of a product.
• Accuracy of data input. (Error free)
• Aid effective management of resources.
• Saves labour By avoiding manual inputting system.
• Real time data collection.
• More accurate despatch.
Colours of barcode – does it matter?
Answer, YES!. Always ensure that coloured barcodes and backgrounds meet requirement for scanning acceptability. Click here to see a small selection we have created to guide you when deciding on using coloured barcodes.
What are QR Codes?
QR or Quick Response Codes are a type of two-dimensional barcode that can be read using smart phones and dedicated QR reading devices, that link directly to text, emails, websites, phone numbers and more! You may have even got to this site by scanning our QR code!
QR codes are huge in Japan and across the East, and are quickly becoming commonplace in the West. If you look closely at the products you purchase you will see QR codes on packaging but also shop displays, printed and billboard advertisements as well as in emails and on websites. The scope of use for QR codes really is huge, particularly for the marketing and advertising of products, brands, services and anything else you can think of.
Some different barcode types
Some different sample barcode jobs
Some creative use of a barcode like these samples below can really get your product noticed!!!
For more information or to discuss a specific requirement please contact our office and one of our team will be happy to help.